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Blowing Unsmoke
Tobacco giant Philip Morris touts its heated tobacco product IQOS as a better option than cigarettes. Experts raise concerns about the product’s risk, but nevertheless, IQOS has found a warm welcome in tobacco-friendly Japan.
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Donations and advertising by big tobacco OK under lenient Japanese regulations
2021.01.25 17:23 Nanami Nakagawa
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Philip Morris’ marketing strategies during Covid-19 around the world
2020.11.24 18:28 Nanami Nakagawa
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Philip Morris Japan penalized record-high 550 million yen
2020.06.30 18:24 Nanami Nakagawa
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Insufficient proof for “modified health risk”
2020.06.30 18:17 Nanami Nakagawa
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Philip Morris Japan uses Covid-19 for IQOS ad campaign
2020.05.29 11:20 Nanami Nakagawa