As Toyota donated millions of yen to Japan’s Liberal Democratic Party, labor regulations were loosened to allow temp workers in manufacturing jobs.

Toyota’s Tokyo Headquarters in Koraku, Bunkyo City, Tokyo. Photo by Makoto Watanabe.
Why has non-regular employed increased from 20% to 40% of workers over the past 30 years? First, we introduced a 1995 report by the Japan Federation of Employers’ Associations (Nikkeiren, merged with Keidanren in 2002) titled “Japanese-style Management in the New Era.” Next, we explained how the Worker Dispatching Act was revised in 1999, allowing companies to fill most types of jobs with dispatch workers, in principle.
In both 1995 and 1999, Toyota Motor Corporation was the largest corporate donor to the Liberal Democratic Party (LDP). In 1995, Toyota donated 45.4 million yen, and in 1999 it donated 62 million yen.
Top 10 corporate donors all manufacturers
In 2002, Toyota Chairman Hiroshi Okuda served as chairman of Keidanren. The prime minister at the time was Junichiro Koizumi, whose administration promoted neoliberal policies.
Okuda aligned himself with Koizumi and engaged in politics on an unprecedented level. Keidanren itself explains this period in the “History of Keidanren” section of its website.
“Ever since Chairman Okuda became a private-sector member of the Council on Economic and Fiscal Policy (chaired by Prime Minister Koizumi at the time), Keidanren’s Chairmen have been private-sector members at important government meetings to participate in government policy discussions in a wide range of fields, including economy, government finance, industry, and science and technology.”
Keidanren hoped to lift the ban on temp workers in manufacturing jobs. Although the 1999 legal revision had allowed companies to fill most types of jobs with dispatch workers in principle, manufacturing jobs were exempt. Workers, for their part, worried that regular employees would be replaced by non-regular employees. On the other hand, business leaders argued that the strong yen was causing domestic labor costs to rise, leading to Japanese industry being “hollowed out” as factories moved overseas.
In the end, the ban on temp workers in manufacturing was lifted in 2004. Toyota topped the list of LDP corporate donors that year, giving 64.4 million yen. All of the top-ten corporate donors were manufacturers.
Okuda’s “corporations first” philosophy was evident in a lecture he gave at the Research Institute of Japan (Naijyo) in January 2003. In the lecture, he estimated that Japan’s consumption tax rate would rise to 16% by 2025.
Okuda continued, “Neither individual livelihoods nor Japan’s economy will improve unless corporations become stronger. We can revitalize domestic businesses by significantly reducing corporate tax rates. The fruits of this labor will return to domestic investors in the form of dividends, and to employees and consumers in the form of bonuses, wages, and employment, which will then be used in new capital investment and consumption, creating a virtuous cycle.”
Have things turned out as Okuda promised?
The fiscal year financial results announced in May 2024 saw record highs for many of Japan’s major corporations. Toyota reported profits of approximately 4.9 trillion yen.
At the same time, real wages reported by the Ministry of Health, Labour and Welfare have decreased for 24 consecutive months — the longest period of decline ever, even surpassing the 2008 financial crisis.
Top 50 companies by donations to the National Political Association (recipient of donations for the LDP) in 2004
| Company name | Total(JPY) | |
|---|---|---|
| 1 | TOYOTA MOTOR | 64,400,000 |
| 2 | Honda Motor | 31,000,000 |
| 3 | Sony | 30,000,000 |
| 4 | Mitsubishi Heavy Industries | 30,000,000 |
| 5 | Matsushita Electric Industrial | 28,240,000 |
| 6 | TOSHIBA | 28,240,000 |
| 7 | Hitachi | 28,240,000 |
| 8 | Sumitomo Chemical Company | 25,000,000 |
| 9 | Nippon Steel Corporation | 25,000,000 |
| 10 | Takeda Pharmaceutical Company | 24,510,000 |
| 11 | TOA CORPORATION | 20,850,000 |
| 12 | Sumitomo Corporation | 20,000,000 |
| 13 | JFE Steel Corporation | 20,000,000 |
| 14 | MITSUI & CO | 20,000,000 |
| 15 | Mitsubishi Corporation | 20,000,000 |
| 16 | TAISEI CORPORATION | 29,960,000 |
| 17 | Shimizu Corporation | 29,900,000 |
| 18 | Kajima Corporation | 19,725,200 |
| 19 | MAEDA CORPORATION | 18,929,600 |
| 20 | Nomura Holdings | 18,800,000 |
| 21 | MAZDA | 18,200,000 |
| 22 | SUBARU CORPORATION | 18,200,000 |
| 23 | Mitsubishi Electric | 18,200,000 |
| 24 | Nishimatsu Construction | 17,080,000 |
| 25 | ITOCHU Corporation | 17,000,000 |
| 26 | Fujitsu Limited | 16,800,000 |
| 27 | SUZUKI MOTOR | 16,200,000 |
| 28 | TODA CORPORATION | 16,080,000 |
| 29 | OBAYASHI CORPORATION | 15,750,200 |
| 30 | TAKENAKA CORPORATION | 15,675,200 |
| 31 | Daihatsu Motor | 15,600,000 |
| 32 | Daiwa Securities Group | 15,000,000 |
| 33 | NEC Corporation | 15,000,000 |
| 34 | Hino Motors | 14,900,000 |
| 35 | TOENEC CORPORATION | 14,000,000 |
| 36 | Tokio Marine & Nichido Fire Insurance | 14,000,000 |
| 37 | KANDENKO | 13,800,000 |
| 38 | KINDEN CORPORATION | 13,000,000 |
| 39 | Ajinomoto | 13,000,000 |
| 40 | TOPPAN | 12,400,000 |
| 41 | DENSO CORPORATION | 12,000,000 |
| 42 | Nikko Cordial Corporation | 12,000,000 |
| 43 | Nippon Life Insurance Company | 11,530,000 |
| 44 | NGK Insulators | 11,000,000 |
| 45 | IHI Corporation | 10,900,000 |
| 46 | Mitsui Sumitomo Insurance Company | 10,500,000 |
| 47 | THE ZENITAKA CORPORATION | 10,208,000 |
| 48 | ASAHI BREWERIES | 10,070,000 |
| 49 | Asahi Kasei Corporation | 10,000,000 |
| 49 | Suntory | 10,000,000 |
| 51 | Sumitomo Metal Industries | 10,000,000 |
| 52 | Kobe Steel | 10,000,000 |
| 53 | Oji Paper | 10,000,000 |
| 54 | Komatsu | 10,000,000 |
| 55 | Toray Industries | 10,000,000 |
Note: Amounts do not include contributions by group companies or subsidiaries
(Originally published on October 2, 2024.)
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